Category Archives: Social Media

Timing is everything… when it comes to social

There are several key ingredients to succeed in the social space and one which can have a significant impact upon success is timing. Read Full Article >

CATEGORY: Social Media | COMMENTS (1)

Social Media – More Questions Than Answers

Social media is firmly on the agenda for most organizations in one form or another and so it should be. Recent comScore statistics have shown that social networking now accounts for 1 of every 5 minutes spent online by Australians. Read Full Article >

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Latest Digital Statistics Compilation Australia

Since it has been a good 6 months since I have compiled a summary of Australian digital statistics, I felt it’s a good time for us to reflect on the second half of 2010. Enjoy! Social – Facebook Usage 1. … Read Full Article >

CATEGORY: Advertising, Digital News & Trends, Mobile Marketing, Social Media | COMMENTS (11)

Digital Is Here To Help During The QLD Floods

Over the past few weeks and particularly the past 24 hours I have been truly saddened by the QLD floods – the stories shared and the footage aired paints the truly devastating picture of what our poor QLD’ders are going … Read Full Article >

CATEGORY: Digital News & Trends, Digital Strategy, Social Media | COMMENTS (3)

Top Australian Facebook Pages

Last year more and more Australian organizations embraced social media. Whilst some have experimented with the channel others are using it in a very successful way. Although organizations are quick to develop a Facebook page and presence this strategy is … Read Full Article >

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Beer O’Clock – 4 Case Studies For Aussie Beer Brands Online

Over the past decade 900 new beer brands have entered the marketplace in Australia making it one of the most competitive verticals around. As a result we have seen beer brands in Australian deliver some of the most creative offline … Read Full Article >

CATEGORY: Brand, Digital Strategy, Mobile Marketing, Social Media | COMMENTS (3)