About Me

Digital Marketing Lab is authored by Teresa Sperti, Head of Online Marketing for realestateView.com.au.

With over 9 years experience as a marketing professional, my knowledge base extends across the digital landscape with expertise in;
• Digital strategy and planning
• Paid and organic search marketing
• Website development and analysis
• Email marketing
• Social media marketing

Why Digital Marketing Lab?
After living in London for 2 years, I realised there is a lack of local tools and resources for emerging digital marketers in the Australian marketplace. What’s more as digital innovation gathers pace, it is becoming increasing difficult for client side marketers and small business owners to focus on current business priorities and keep up to date with the latest digital trends. Thus Digital Marketing Lab aims to provide an Australian hub for digital thought leadership, trends and statistics and practical advice to enable marketers to effectively exploit the digital channel.

Contact Me
I hope Digital Marketing Lab proves to be a useful industry resource. If you would like to provide any comments, suggest a topic or provide feedback please do so by contacting me on;

marketing@digitalmarketinglab.com.au
Twitter - @DigitalMLab
Linked In – Teresa Sperti